Innovation. It's one thing Dodge does very well. We see it in the vehicles here in our showroom servingSchenectady, NY and the greater Albany area, and in the ways Dodge goes about promoting these rides. People take notice and stop in for a closer look, but leading publications have, too. Case in point: Dodge was named to Fast Company's "World's 50 Most Innovative Companies."
Joining the likes of Amazon, Google, Apple, and Netflix, Dodge was recognized for its brand initiatives that have increased exposure and awareness of its vehicles across a multitude of mediums. Some of the most recent examples include the Ron Burgundy campaign with the Dodge Durango, where the series of ads actually spark more interest and purchases in the SUV once they aired. There's also appearances from the Charger and Challenger in the latest Fast and Furious 6, plus the vehicles having a role in the SyFy original seriesDefiance.
All of these have caused people to take notice, and has given Dodge a lot of "swag" as they say these days. Most of all, it's been fun, and shows that the new Dodge lineup has a lot of fun that awaits when drivers choose to take one of our models out for a test drive.
To see how Dodge is comparable to some of the world's most innovative brands, stop in to Lia Chrysler Jeep Dodge Ram today, where we'd be happy to continue the conversation. We can go over the details on all our models, answer any questions, and arrange test drives.
